Monday, 2 May 2016

Veritasium Video Response: Should you Use Facebook Ads to Get Page Likes?

“I never bought fake likes. I used Facebook’s legitimate advertising. But the how do you get more followers on instagram results are as if I had paid for fake Likes from a click farm.”A recent video (gone slightly viral) has come out from Veritasium discussing the flaws in Facebook Page Promotion. As someone who writes on an almost daily basis about how awesome Facebook Ads can be for your business, I feel somewhat obligated to respond.In this article I’ll give you my take on the video and then give you strategies for how sponsored page ads can work for your business.Before I go 301 views youtube any further, let me give you my thoughts on the Veritasium video. Don’t get me wrong - at all. It’s very well done and, as far as the research goes, I believe everything he’s found. The points its creator makes are well-delivered and well thought out. Okay, buying 1,000 Facebook Likes for 70 dollars is exactly as pointless free instagram followers app and detrimental to your Facebook marketing strategy as the video says it is.If you’ve read my articles, you’ll likely know that at no point in the history of my social marketing career have I ever, for a moment, said buying Facebook Likes from click farms was a good idea. If you want an in-depth look at why it’s a prodigious waste of money, just check out this article on ‘ Should you Buy Facebook Likes?’“Facebook makes money twice over, once when you [pay to] acquire fans and then again when you try to reach them. I mean your organic reach may be so restricted by the lack of engagement that how to get thousands of followers on instagram your only option is to pay to promote the post.”But social media marketers who are paying for page Fans that don’t engage are, in my opinion, simply uninformed social media marketers.Veritasium’s video focuses on the flaws of not only the ‘click farms’ (based primarily in India, the Philippines, Egypt and Indonesia) but also the flaws instagram get more followers of Facebook’s own sponsored pages. As you likely know, with sponsored pages, businesses on Facebook can pay to promote their Pages to users.The video dives into how even when a business excludes the countries typically associated with click farms they can still get free instagram followers trial Fans who don’t engage. It mentions how paying to promote a page and getting more Fans can actually drop overall engagement, as people who were engaged before the sponsorship lose interest.Veritasium quotes two case studies, one from 2012 (Virtual Bagel) and one that was made the day prior to the video going live (Virtual Cat). Both of these pages used Facebook’s legitimate paid promotion tool to buy Facebook Likes.And both pages found that the Likes on their pages increased. But their Fans didn’t engage, at all, and were therefore worse than useless. They were a waste of marketing and advertising gain followers on instagram budget.The reason that those promoted pages generated Likes is the same reason those Likes were useless. As Facebook themselves say, they target your Facebook Page at people most likely to Like it (within the bounds of your targeting. These are very rarely the people you want to like your Page.Facebook’s sponsored page link says ‘get more Page Likes from the people who matter to you.’ Veritasium’s video cites this sentence for its irony, I’ll cite buy instagram followers cheap it for its accuracy.

Amazing Examples of Branded Facebook Contests Done Right

Most businesses with a Facebook Page have run a contest of one sort how to get followers on instagram free or another, starting from some original prize ideas. Whether you’re a marketer or business owner, chances are you’ve been involved in running a contest for your managed Facebook Pages. Or maybe you are just interested in how to run a sweepstakes or other contests. I’ve seen a lot of contests on Facebook. Some skyrocket, some do not. The contests get instagram followers free instantly that succeed are ones that appeal to the lifestyle and interests of the company’s target market. The ones that do not are those giving away a free iPad mini, or other incentive totally unrelated to the brand. If you want your contests to give you the best ROI, keep them brand related. This keeps the motivation to enter related to you, your product, or your service. You’ll attract targeted participants who are interested in your wares, and more likely to buy your product - not just ‘like’ you for your contest prize. To give you inspiration, I’ve put together this list of incredible Facebook contests. They range from multinationals to local shops. Yes, everyone can make brand-related contests. is a how to get more followers on instagram free limited edition t-shirt maker, that sell one-of-kind t-shirts created daily. Admittedly, their t-shirts are pretty damn cool, kinda quirky and pretty cheap ($12-14).They ran an incredibly successful Facebook Sweepstakes. Entrants simply had to like their page and submit their email for a chance to win. They ran the contest how to get 1000 followers on instagram every week, to reach their goal. Their goal was to reach 100,000 Facebook likes.I’m going to assume you know Kellog’s Eggo - the makers of breakfast waffles, and part of a major multinational corporation. They have marketing budgets and teams you likely don’t, but check out how they run their contest for cool branding tips.Okay, so the prize is not brand related. But the contest itself is. Eggo is asking their Fans for user-generated content - their own recipes - about their waffle product. Not only does Eggo get lots of photos of their product for their Facebook how to buy followers on instagram site, but with the addition of a vote element, Kellog’s further extends its branding opportunity by both suggesting voters try each of the recipes (i.e. buy and use their product), and by sharing the voting with their friends.Recipe contests like this are actually not that hard to create. They don’t have to be expensive, either. Use a third party app to create an essay contest, or photo real instagram followers contest with voting, and you could run a contest just like Kellog’s.Diamond Candles sells candles with real rings in the bottom, worth up to $5,000. They have successfully grown their company into a multi-million dollar entity with online marketing how to get followers on instagram instantlysmarts. Recognition of their success include making it onto the Internet Retailer’s 2013 Top 100 list.

Effective Ways to Use Facebook to Drive Traffic to Your Blog

Driving traffic to your blog is essential. Regardless free instagram followers bot of the quality of articles you write, without readers, your efforts as a marketer fail. Driving traffic to your blog is essential. Regardless of the quality of articles you write, without readers, your efforts as a marketer fail. Use full sized images in some of your Facebook blog post updates. Check your Facebook Insights, and your blog site metrics to assess your successes with full sized images (and any of the methods in this article). Use the best methods to how to gain followers on instagram fast keep generating the most blog traffic for you.Check your Facebook and blog site metrics to analyze the success of your full sized images. Repeat the types of posts that work best for you.Yes, you’re driving traffic to your blog article, and your blog article will have lots of text. On Facebook, though, short, witty updates generate the most engagement, and click throughs. Ideally, keep your update one sentence, and under the more likes on instagram app 140 Twitter character count.Remember that lots of your Fans are using Facebook on mobile, too. Keep this in mind when you’re creating your text. Make your blog updates a short, clear and intriguing teaser for your blog article.The Facebook update gives you a good idea of what the blog article is about. It’s funny, enticing, and short. The article headline in the link “11 Commonly Used Made-Up Words That Drive Us Insane” further tells the gist of the article.Follow the rule of thumb to keep your Facebook updates under 140 characters. This will force you to condense your text.Make your update a teaser of your blog. Write more instagram likes out 4 or 5 short one-sentence summaries of your article, and choose the most intriguing to post on Facebook.Use questions to generate click through actions from your Fans. Make your questions witty, short and intriguing. Keep your readership in mind, and always keep your question related back to your blog article.The question “What will happen to the Like button?”, coupled with Mark Zuckerberg’s photo clearly summarizes the gist of the blog article. It leaves Fans wanting to learn more by asking how to get 100 likes on instagram fast them for their knowledge or views on what’s going to happen. Making a question for the update generates more curiosity than if the update was just the title of the blog, for example.Questions naturally invoke a response. Use succinct, curiosity-invoking questions to get clicking through, sharing, Liking or commenting actions.Use a Short instant instagram likes Quote From Your BlogGive your Fans a taste of your blog post. Include an intriguing quote from your article. Quotes in general are some of the most shared content cheap instagram likes on Facebook. If a Fan shares your update, they’re more likely to have clicked through to your site, too.

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